Disable Marketing Pressure on a One-Shot campaign

If a specific campaign is particularly important for your business goals and you want to reach a larger audience:

You can choose to deactivate the marketing pressure rules you've defined in Settings > Fatigue Management.

If you want to know more about setting up marketing pressure rules, this guide should help.

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👉 Simply enable the Override Pressure button from the Campaign details panel.

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⚠️ Please note

• The monthly limits on communications per channel that you may have set, are applied to One-Shot campaigns that are not subject to marketing pressure. If you exceed the maximum quota for a channel, the campaign will not be sent.

  To find out more about these quotas, please read this guide.

• Campaigns sent with the Override Pressure parameter are not counted in the marketing pressure counter.